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Building Confidence Through Art: I CAN Goes Online

A brand-new website ignites a love for learning through art and play.

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Image of the Website After RedesignImage of the Website Before Redesign
The challenge

Project Goals and Objectives

I CAN, a new initiative dedicated to fostering creativity and confidence in children through art-based activities, needed a digital space to showcase their programs and connect with parents. Their goal was to create a user-friendly website that catered to both parents and children. We designed a website that prioritizes a positive user experience (UX) with a clear and engaging layout. The website incorporates a playful aesthetic with a ripped paper texture, reflecting the artistic spirit of I CAN. The website clearly communicates their program offerings, upcoming events, and digital presence. Additionally, we integrated a user-friendly e-commerce shop featuring high-quality arts, toys, and crafts, perfect for nurturing creativity at home.

Client

I Can
Date
July 2023
Services
Brand Identity
Content Strategy
UI & UX Design
Webflow Development
The solution

Branding

UX and strategy

UI design

Webflow development

Work

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