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Friendly & Functional: Fintrade's Website Transformation

Balancing modern design with a user-friendly approach to empower Fintrade's small business clients.

Fintrade website on mobile and desktop
Image of the Website After RedesignImage of the Website Before Redesign
The challenge

Project Goals and Objectives

Fintrade, a financial organization dedicated to supporting small businesses, sought a website refresh. Their existing website, while functional, lacked a modern aesthetic and user-friendly experience. Our collaborative effort involved a complete redesign and restructuring of the website. Focusing on user-friendliness and powerful marketing elements, we crafted a website that guides users towards taking action and generating leads. The final design strikes a balance between modern appeal and a welcoming, approachable feel, ensuring it resonates with Fintrade's target audience of small businesses.

Client

Fintrade
Date
February 2024
Category
Services
UI & UX Design
Brand Identity
Content Strategy
The solution

Branding

UX and Strategy

Web Design

Work

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