Seamless Guest Experience With Outstanding Hospitality App

How we helped InnSpire with my research-driven process to design their Web App and Website from scratch and to be unique.
InnSpire - Laptop and mobile design shown

Services

Industry

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  • Web development
  • Webflow
  • Web development
  • Branding
  • UX Architecture
  • Web design
  • Hospitality industry
  • SaaS

The challenge

Innspire wanted to represent one of their most wanted services - Digital Guest App which was barely presented on their current website as a subpage. They also wanted to present the information better and more user friendly.

The main challenge which Innspire had was to increase the number of qualified leads specifically oriented towards hotel owners, CTOs and hotel managers.

InnSpire - Desktop design shown

The solution

Our solution for Innspire started with UX and content made for their target personas. Their new website contains information and sections prepared and aligned for Hotel managers, owners and CTOs that we visualised into easy to navigate sections.

Through the Development phase we optimised the site speed and added scroll animations for better UX and content engagement.

InnSpire - Mobile design shownInnSpire - Mobile design shownInnSpire - Mobile design shown

Typography

InnSpire - TypoGraphy

Colors

#66903E

#B0E3F2

#000000

#82AC59

#F5FEFF

#27272E

The result

We completely redesigned the website into a modern technology company with authentic design. We hosted the new website on a subdomain to fully represent the company’s major benefits, functions and specifications.

InnSpire - Image collection of the design

Martin

Founder / CEO

Martin has a background as an entrepreneur and brand & concept inventor. Martin started his career as Management Trainee for the Kinnevik group of companies, as Marketing Manager for a mobile phone network in Vietnam. Martin has a Masters in Business & Administration from Stockholm University and Harvard University.

Strategy + Design + Development